Sunday, October 21, 2007

Ashutosh’s personal touch!

















While most filmmakers are skeptical about having previews of their films for fear of negative word of mouth publicity.

ASHUTOSH GOWARIKAR is the epitome of confidence. The director, who has been totally engrossed in the making of Jodhaa Akbar invited his media friends for a peek-a-boo of the first trailer of the film recently.

He sent each and every journalist a personalized SMS, and that quite explains the huge turnout of journos at the mega event. Small gestures do make a big difference, and Ashu’s Jodhaa Akbar just became that much more special.

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